RESOURCE | SUZANNE BLACK 20 May 2024

Artificial Intelligence is making waves in the creative industries and reactions range from extreme enthusiasm to complete mistrust and everything in between.  The Creative AI Demonstrator Project, part of Creative Informatics and funded by the Arts and Humanities Research Council (AHRC) and Department for Culture, Media and Sport (DCMS), took the issue to creative practitioners in Scotland, asking them about their priorities, concerns and hopes for creative AI.

The creative industries in Scotland have concerns around the implications of AI on creativity, data standards, data use, ethics, IP and copyright legislation, labour rights, and sustainability. They asked high-level questions, like “Can AI be creative?” as well as surfacing specific concerns about “who builds the machine learning systems, who makes the decisions, who has control, and whether diverse voices are represented in these processes.” We learned that creative communities in Scotland have a lot of valid concerns about the place of AI in creative work and that they want to be involved in shaping how technologies affect the future of the creative industries.

Our report, ‘The Future of Creativity and AI: Views from the Scottish Creative Industries’, provides some concrete recommendations on how to support our creative industries through this increasingly urgent AI turn.

You can find the full report here