Hidden Trax - Kenza Marland

Hidden Trax produces city podcast adventures, championing local voices, celebrating independent businesses and connecting visitors with locals. Through their mobile phone app and audio platform, they strive to take their users off the beaten track and tell local stories. 

Hidden Trax - Kenza Marland

Having carried out market research through Creative Bridge (Cohort 2), Hidden Trax founder Kenza Marland wanted to develop a new multi-media product combining podcast production techniques with photography, videography, audio and text to create innovative content for culture-curious city residents. They also used their time on the programme to re-imagine their business model, exploring potential new income streams such as creative advertising, brand partnerships, sponsorship, and local business commissions. 



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