Edinburgh Festival Fringe Society
The Edinburgh Festival Fringe Society is an impartial organisation that underpins the Edinburgh Festival Fringe.
The Fringe Society’s Challenge Project aims to make it as easy as possible for Fringe audiences to explore all that the Fringe has to offer.
Using audience insight data and show data, the Fringe Society wants to provide new ways for attendees to navigate the Fringe programme, enabling artists and audiences to find one another more easily.
Service Design and UX Research Consultancy Inchat were selected to provide a solution for the Fringe Society’s Challenge Project. Development of a solution is currently underway, with completion expected in 2021.